Home Recruitment & HR CEO of Women-Friendly Dating App Flutrr Bullied Senior Executive Out of A...

CEO of Women-Friendly Dating App Flutrr Bullied Senior Executive Out of A Job

Photo Credits - Brandon Holmes via Unsplash

The CEO of the dating app Flutrr has been accused of bullying a senior executive out of a job. 

The dating app Flutrr markets itself as a women-friendly dating app, headed by CEO Rhonda Alexander. 

Rhonda Alexander stands accused of bullying by a senior executive, Laura Cameron Peck. Cameron Peck stands as the whistleblower on the alleged toxic workplace environment. 

As the story unfolds, it exposes not only internal strife. It also raises questions about the ethical standards within a company positioning itself as a secure haven for online daters. 

The Case Unfolds: The Senior Exec’s Whistleblowing

Between August to September 2021, meetings at the dating app Flutrr allegedly witnessed the mistreatment of staff by Rhonda Alexander. 

Cameron Peck, a senior executive, took note and raised concerns with the Second Respondent, emphasising the perceived bullying. As the toxic working environment persisted, she blew the whistle on September 3. She detailed the bullying and rudeness she experienced and witnessed.

Despite her efforts to address the issue internally, the alleged bullying continued. Emails sent on September 5 outlined grievances against Rhonda Alexander, but responses were absent. Other employees reportedly made direct complaints, yet evidence of prompt and appropriate action was lacking.

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On September 28, 2021, Cameron Peck escalated the matter to the Third Respondent, the Chief People Officer responsible for HR matters. 

The Third Respondent claimed ignorance of the ongoing complaints, initiating an investigation after September 29, 2021. However, criticisms surfaced, asserting the investigation’s failure to align with fairness, robustness, timeliness, and ACAS guidelines.

Cameron Peck, in her whistleblowing efforts, aimed to address a concerning workplace culture. She focuses on the bullying behaviour of Rhonda Alexander and the apparent lack of corrective actions by Flutrr’s leadership.

The Dating App Flutrr

The dating app Flutrr at the centre of this controversy, positions itself as a women-friendly platform seeking to eradicate romance fraud. Launched on Valentine’s Day in 2022, it boasts a unique approach. They implement biometric ID verification for all members to enhance user safety.

The dating app Flutrr aims to distinguish itself from the notorious ‘Tinder Swindlers’. This is done by using technology to eliminate the risk of users being defrauded. Through digital ID verification and AI, Flutrr claims to create a secure space. A space free from fake profiles that often deceive and exploit online daters.

This mission gained significance in the context of the pandemic, where online dating surged due to restrictions on in-person interactions. The Netflix documentary “The Tinder Swindler” brought attention to the risks of romance fraud. This is contributing to a reported £92 million in losses in the UK alone.

Dating app Flutrr’s partnership with digital verification firm Yoti, known for working with reputable entities such as the NHS, Post Office, and the National Union of Students, highlights its pursuit to ensure accurate personal details matched to government-issued documents.

Operated on a subscription-only model, Flutrr declares a focus on user privacy by pledging not to run in-app ads or store user data. A promotional offer of £9.99 a month, with a planned regular price of £14.99, aims to attract singles looking for a secure online dating experience.

The majority-owned by Ethical Social Group, a UK-based technology company dedicated to positive changes in social media platforms, Flutrr is funded by a group of primarily UK-based private investors. 

However, the recent bullying allegations may cast a shadow on the ethical standards and workplace culture within the company.

The Aftermath: Impact on Flutrr’s Reputation

The repercussions of the alleged bullying at the dating app Flutrr are significant. 

The senior executive who blew the whistle on the toxic workplace culture, found herself forced out of her £120,000 a year job just three months after joining. The subsequent legal battle resulted in the senior exec being awarded £97,361 in compensation.

Flutrr, while striving to position itself as a women-friendly and secure dating app, now faces scrutiny over its internal practices. The alleged failure to address bullying and harassment, as highlighted in her disclosures, questions the company’s commitment to the safety and well-being of its employees.

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In the public eye, dating app Flutrr’s image as a haven for online daters may be tarnished by the revelations of a toxic workplace. As the #MeToo movement and increased awareness of workplace harassment gain momentum, consumers are increasingly conscious of the ethical practices of the companies they support.

The case of Cameron Peck and Rhonda Alexander is a reminder of the importance of maintaining a healthy and respectful workplace culture. Particularly in industries seemingly unrelated to traditional corporate environments such as online dating apps.

The unfolding events at Flutrr show the complexities of modern workplaces. Particularly in industries focused on providing safe and secure experiences for their users. 

The intersection of technology, workplace dynamics, and ethical considerations is a reminder that no sector is immune to the challenges of fostering a positive and respectful work environment. The dating app Flutrr must now navigate the aftermath of these allegations. Additionally, also works towards rebuilding trust among its employees and users.

Redmans Solicitors and their team of expert employment lawyers can offer advice and guidance on employment law matters, including discrimination and harassment. Contact their employment law specialists today!



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